We are the unifying voice of advertising. We protect and promote the well-being of advertising through a national network of people like you.
Established in 1905, the American Advertising Federation (AAF) is the only organization that includes members across all disciplines and career levels in advertising. Whether you're new to the fast-paced world of advertising or a seasoned professional, the AAF is for you. We're here to help you advance your career, build your connections and celebrate this ever-changing, amazing industry we work in.
Most initiatives for AAF Sacramento fall in line with our four core pillars: professional development, education and engagement, mentorship and public services. We refer to this as “PEMP” as in “PEMP It Up!” These four pillars help guide the club to deliver programming for members that align with our mission.
The American Advertising Awards is one of the industry's largest creative competitions, attracting nearly 35,000 professional and student entries each year through local club competitions. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in advertising. Think Nationally. Enter Locally.
ad-vice & networking
AAF Sacramento hosts a variety of networking events to bring our rich community of professionals together in fun and engaging atmospheres that you’re bound to enjoy!
FREEThink is a public service initiative helping local non-profits tackle some of their toughest marketing challenges in one design-a-thon weekend. Three teams of 10 are assigned to a local organization to design, strategize and create executable products - OUR PROGRAM IS NATIONALLY RECOGNIZED!
ADNATOMY & education
Take part as a student or educator in our community as we build the future of tomorrow, today! We’re always looking for great ideas and leaders to help us inspire the next generation of industry professionals.
As a member of your local advertising club, you are a member of the American Advertising Federation (AAF). As the "Unifying Voice for Advertising," the American Advertising Federation (AAF), headquartered in Washington, D.C., with a Western Region office in Newport Beach, Calif., is the trade association that represents 50,000 professionals in the advertising industry. AAF's corporate members are advertisers, agencies and media companies that comprise the nation's leading brands and corporations. AAF has a national network of over 200 ad clubs and connects the industry with an academic base through its 5,000+ student members.
HERE'S WHAT THE AAF DOES:
Brings members together to yield creative business solutions.
Protects and promotes advertising at all levels of government through grassroots activities.
Educates members on the latest trends in technology, creativity and marketing.
Provides programs to assist local association volunteer leadership.
Presents the industry with its future leaders.
Honors advertising excellence.
Promotes diversity in advertising by encouraging the recruitment of people of diverse cultures.
Applies the communication skills of its members to help solve community concerns.
Local industry Members and partners
Our organization is comprised of a variety of professionals from industry leading media, creative and government organizations from the surrounding Sacramento region.
AAF CHAPTERS ACROSS THE UNITED STATES
Today, members join together to achieve a common mission.
PRO BONO SERVICES DONATED LOCALLY
AAF Sacramento’s FREEThink program has provided over $300,000+ of pro bono services, $60,000+ of In-kind Media Secured and over 134 volunteer hours supporting over 16 local non-profits since 2013.
Whether you are a copywriter, social media coordinator, creative director, account executive, marketing director or other advertising industry professional AAF Sacramento would like to invite you to the club. Do you have a good idea for an event or would you like to run registration and meet new people?
become a member
Student, professional, corporate, educator and non-profit memberships available.
There are many ways to volunteer. Are you a thinker, creator, doer, planner, decorator? Email firstname.lastname@example.org if you are interested in becoming a volunteer.
CALENDAR OF EVENTS