AAF Sacramento Advertising Club Announces 2017/2018 Board Leadership and Directors

SACRAMENTO, CA, June 19, 2017—The American Advertising Federation’s (AAF) Sacramento Advertising Club elected its new Board Leadership and Directors based on the recommendation of the 2016/2017 Nominating Committee as outlined in the Club bylaws. The new leadership will serve during the 2017 - 2018 year, beginning July 1, 2017 through June 30, 2018 and includes industry leaders from Sacramento’s most respected media companies and agencies spearheading the Sacramento and national advertising industry. Christopher Terrazas, Design Manager at Sacramento News & Review and adjunct professor at the Arts Institute of California - Sacramento, is the returning President of the Club; Joanna Newbold, President/CEO of Mercenary Creative Group, is the new President-Elect/Vice President and Addy Lead; Heather Smith, VP at Triton Digital, is the new Secretary; and Cole Alexander, Senior Account Executive at Marketing Evolution, is returning as Club Treasurer. During their tenure, these leaders will shape the expansion efforts and innovation of the AAF Sacramento Advertising Club.

“I am honored to be serving another year as President and looking forward to serving with this new board to continue the efforts set forth by the previous board. I want to continue our close relationship with the American Advertising Federation (AAF) and raise the awareness of the Sacramento advertising industry, nation-wide. I also want to continue reinforcing the opportunities for students in our industry and celebrate the advertising achievements made here in Sacramento,” said Christopher Terrazas, returning Club President.

Returning to the Board of Directors as voting members are Board Director Paul Zagaris, Vice President of VideoVets; and both Yvonne Chavez, Marketing Director of MeringCarson, and Christie Pierce, Western Travel and Tourism Account Manager, will once again Co-Chair our successful FREEThink program that benefits local nonprofits through advertising.

Newly added to the Board of Directors for the 2017-2018 term are Kyle Cassano, President and CEO of the Sacramento Marketing Labs, as the Marketing Chair; and Anthony Parenzin, Digital Assistant at RSE, as the College Outreach Chair. In addition, Club Students Alejandra Gutierrez and Michelle Barnhill will be co-chairing the American Advertising Awards as Special Directors.

The AAF Sacramento Advertising Club’s Board of Directors guides and oversees the Club’s signature events and initiatives, including the American Advertising Awards (Addys) and FREEThink—all serving the Club’s professional, corporate and student membership spanning media companies, advertisers and agencies.

For more information about the AAF’s Board of Directors and partnerships opportunities, please contact Secretary Heather Smith at heather.smith@tritondigital.com or at (646) 528-3613.